The agency operators quietly call when they’re done with agencies.
For DTC and peptide brands between $50K and $5M monthly who’ve outgrown generalist agencies. We bring the discipline of an in-house team and the leverage of a portfolio that has seen everything.
Every lever required to compound.
When you engage KMG for Paid Social Scaling, this is what shows up — daily, weekly, every quarter. No fluff, no agency theater.
40–60 creative iterations weekly
Most agencies ship six to ten ads a month. We ship forty to sixty a week — variations on hooks, angles, formats, lengths, and creators. Volume is how you find the formula. We’ve found we find it faster than anyone in the category.
Proprietary scaling frameworks
Category-specific playbooks built from $84M+ in managed spend. Peptide brands scale differently than supplement brands, which scale differently than apparel. We don’t apply a generic playbook — we apply the right one for your category.
Daily senior-strategist optimization
Your account isn’t reviewed weekly by a junior buyer reading a SOP. It’s optimized daily by a senior operator who has personally scaled brands past $1M/month. Bid adjustments, audience tests, creative swaps — handled in real time.
Direct line to the operator
No SDRs. No account coordinators. No quarterly business reviews where someone reads slides at you. You text or call the senior strategist running your account, and they answer.
Full reporting transparency
Every decision documented. Every test logged. You see what we tested, why we tested it, what we learned, and what we’re testing next. We don’t hide behind dashboards — we show you the actual thinking behind every move.
Cross-portfolio pattern library
Every winning hook we find for one operator feeds into the next. After hundreds of accounts and $84M in spend, we have a pattern library no in-house team can match. You inherit that intelligence the moment you engage us.
A consumer brand from $3.4M to $11.8M in twelve months.
Brand came to us stuck at a ceiling. They’d been working with a generalist agency for two years and had hit a wall — every scale attempt blew up CPAs, every “new direction” was a tweaked version of the same creative.
In the first sixty days, we surfaced three untapped angles by mining customer interviews and review data. By month four, we’d expanded into adjacent demographics that the previous agency had written off as unprofitable. By month twelve, annual revenue had grown from $3.4M to $11.8M — at a healthier ROAS than the brand had run at half the volume.
No new product. No new platform. Just relentless creative testing and the discipline to compound what was working.
How scaling unfolds.
Audit
We review your accounts, creative, funnel, and historical data. You receive a written diagnosis — bottlenecks, opportunities, and the precise roadmap to fix them.
Restructure
Week one: account architecture rebuilt, creative testing program launched, reporting infrastructure stood up. We don’t tinker — we restructure.
Test & learn
Weeks two through eight: aggressive creative testing, audience exploration, funnel optimization. Daily senior optimization, weekly war-room calls.
Compound
Month three onward: pour fuel on what’s working. This is where the 2×, 3×, and 5× quarters happen — quietly, and repeatedly.
The honest answers.
What does Paid Social Scaling cost?
Retainers start in the mid five figures monthly and scale with media spend and creative volume. We don’t quote on the website because each engagement is sized to your operation. The strategy call is where we’d diagnose your needs and provide real numbers.
What’s the minimum monthly spend?
We work best with operators already deploying at least $50K/month in paid media. Below that threshold, the math on our retainer is harder to justify — you’re often better served by our Specialist Services until you grow into the scaling engagement.
Do you work with brands I’d consider competitors?
Not in your sub-category, not at the same time. We hold strict category exclusivity for active partners — if we’re running peptide brand X, we don’t take on peptide brand Y unless and until the first engagement ends. We’ll be explicit about this on the strategy call.
Who owns the ad accounts and creative assets?
You. We operate inside your ad accounts, not ours. All creative we produce is yours to keep when the engagement ends. We don’t hold your assets hostage or run accounts you can’t access.
What if my creative team already produces ads?
Great — we’ll work with them. Our creative team supplements yours, takes briefs and produces against them, or operates independently depending on what you need. Some clients use us purely for media buying and produce all creative in-house.
How fast will I see results?
Most operators see meaningful improvements in 30–60 days as we restructure and test. The real compounding starts in month three when we begin pouring fuel on the winning formulas. We’ve never had an engagement where the math didn’t work — but we’ll set realistic expectations on the call.