Skip the eighteen-month learning curve.
A full turnkey peptide or DTC brand — from concept to first revenue in fourteen days. For founders with capital and conviction who want to bypass the eighteen-month learning curve and own a real business now.
Everything required to launch.
Nothing you don’t need.
When you engage KMG for a full Build & Launch, every piece below is handled by senior operators on our team — not outsourced, not delegated, not done after-hours.
Strategic positioning & identity
Brand naming, visual identity system, voice and tone guidelines, and the strategic positioning that determines whether you exist in a category or define one. We don’t ship logos — we ship an entire brand foundation that holds up at $10M/month.
Product formulation & sourcing
We tap our vetted manufacturer network for peptide, supplement, and DTC products. Formulations are dialed for both regulatory compliance and consumer experience. You receive quotes, samples, and contract terms — and we negotiate them on your behalf.
Shopify build & technical infrastructure
Premium Shopify storefront, conversion-optimized PDPs, checkout architecture, post-purchase upsells, subscription mechanics, email and SMS integration. Built on a stack that scales from first sale to eight figures without rebuilding.
Launch creative & ad strategy
A complete launch creative package: hooks, video ads, statics, UGC briefs, copy variations. Plus the ad account setup, pixel architecture, audience structure, and campaign topology to acquire your first customers profitably from day one.
30 / 60 / 90 day roadmap
A written, milestoned scaling roadmap covering the first ninety days post-launch — what to test, what to optimize, what to double down on, and when. You leave the engagement with a documented playbook, not just a website.
Senior operator throughout
From kickoff through launch and beyond, you have a direct line to a senior KMG operator who has personally built brands past $1M/month. Not an account manager. Not a project coordinator. The person actually doing the work.
A peptide brand from $0 to $1.2M a month.
Founder came to us with capital, a thesis, and a willingness to move fast. No product, no brand, no website, no ad account, no payment processing. We delivered everything in fourteen days and went live on day fifteen.
By month two, we’d cracked the cold creative formula. By month four, the brand was profitable on first purchase. By month eight, monthly revenue had crossed $1.2M and we’d handed over a documented playbook so the founder’s in-house team could take over day-to-day operations.
Total time from “I want to build a brand” to “the brand is profitable and scaling on its own”: eight months.
How a build unfolds.
Discovery
A confidential 30-minute conversation. We learn your vision, capital, timeline, and what success looks like. Both parties assess fit.
Architecture
Days one through five: brand positioning, identity, product formulation, sourcing contracts, and technical architecture all locked in.
Build
Days six through fourteen: Shopify storefront, launch creative, ad accounts, and tracking infrastructure built and tested by senior operators.
Launch & Scale
Day fifteen onward: live customer acquisition, daily optimization, and weekly war-room calls to compound the early wins into real revenue.
The honest answers.
What does Brand Build & Launch cost?
Engagements start in the high five figures and scale based on complexity — product category, formulation needs, creative volume, and timeline. We don’t quote on the website because each build is bespoke. The strategy call is where we’d diagnose your needs and provide a real number.
Is fourteen days really the launch window?
For most peptide and DTC builds where you have capital ready and clear thesis: yes. For builds requiring custom formulation work, regulatory filings, or international sourcing, the window can extend to 21–30 days. We’ll be honest about your specific timeline on the strategy call.
What if I already have a product or brand?
Then Build & Launch is probably overkill. You likely want our Paid Social Scaling engagement (if you’re past $50K/month) or one of our Specialist Services (web design, SEO, or branding) to fill specific gaps. The strategy call helps us point you to the right service.
Who owns what we build?
You. Everything we build during the engagement — brand IP, Shopify store, ad accounts, creative assets, manufacturer relationships — is yours to keep when the engagement ends. We don’t hold your assets hostage or run accounts you can’t access.
Will you sign an NDA?
Yes, on request. Our default operating mode is already strict confidentiality — we don’t post case studies with identifying information, name-drop clients, or share your numbers with anyone outside KMG. An NDA formalizes what we already do.
Do you take equity instead of fees?
In rare cases, for the right brand and the right founder, we’ll consider hybrid arrangements. The bar is high — we’d need to believe in the long-term thesis and the operator. The strategy call is the right venue to discuss it.